September 18, 2017

Pay less and Get More from Media with the Right Media Buyer

As an agency owner and former media representative, I often see businesses choose to buy their own media. They like the free trips, the 15% agency discount …

September 11, 2017

Piggybacking the Trends in Your Creative

Pay attention to the news and you’ll see trending stories are everywhere. If you wonder, just do a quick search. The news has always been more interested in …

August 28, 2017

The Five Keys to Intern Nirvana

Your business can benefit from a well-crafted internship program while enhancing the career potential of a college student. Doing a poor job will affect your brand, your …

August 14, 2017

Ad Agency Retainer or Per Project Estimate: What Works For You?

There is a multitude of ways in which an ad agency can be compensated For full-service shops, like knoodle, it typically consists of some form of hourly …

August 8, 2017

The Benefits of an Office Dog

At knoodle, every day is Dog Day. Or to put in more specifically, every day is a Bleu Day. Office dogs reduce stress, improve morale and bring …

August 1, 2017

5 Things a CEO Over 50 Neglects

  Don’t let your marketing die of natural causes. Here are five marketing challenges that are most likely to be overlooked.   Your Website Remember when you …

July 31, 2017

Sometimes the Hype is the Event

I’m always skeptical when I see an event being over-hyped. There are many examples of why added-hype usually means the event itself is going to be a …

July 20, 2017

The Three Essentials of a Great Logo

The mind of today’s consumer is a crowded space. It’s a never-ending battle for the world’s most valuable real estate and the subject of countless conference room …

July 18, 2017

The Biggest Media Opportunity to Buy Now: 2018 Olympics

The XXIII Winter Olympics games is a media buying opportunity that will rival the best buys of all time. And it will become more expensive as we …

July 10, 2017

6 Steps to Creating Effective Media for Your Business

Many small business owners know how to do their specialty but when it comes to media, who can you trust? Take the case of one man I …